Exhibitor Zone

• General Information
• Become An Exhibitor for 2009!
• 2008 Exhibitor Handbook
• 2008 Exhibit Floor
• Exhibitor FAQs

Branding, Marketing & Sponsorship Opportunities - Page 2

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Contact your sales representative TODAY!

The CTIA WIRELESS 2008 Official Show Program and Directory has several sections including Conference Program Information, the Exhibitor Directory, the Special Pavilion Directory and the Exhibitor Cross Reference section. Please review the advertising contract for detailed deadline information and mechanical specifications.

Ad Size Dimensions Rates*

Two Page Spread Bleed $9,000 Full Page Bleed $6,000 Full Page Non-bleed $6,000 First 30 Pages $7,500 Inside Front Cover - SOLD  Inside Back Cover - SOLD

Back Cover - SOLD  Section Tabs $7,500 Belly Band $TBD** Gate Fold $TBD** PolyBag $TBD**

ALL SHOW PROGRAM ADS ARE FULL PAGE ADS

* Rates are Net
** Price dependent approval of artwork

Black and White Logo in Exhibitor Directory $250

This is a simple and effective way to enhance your Directory Listing. Your company logo is featured above your primary Exhibitor Directory listing (FREE LOGO with AD purchase).

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Online Media Center Call for more information!

Virtual Press Office (VPO) and BusinessWire are the official and exclusive online press kit and press release distribution services for CTIA WIRELESS 2008. VPO and BusinessWire will work with exhibitors to post items to a dedicated website catered specifically to CTIA WIRELESS 2008. These materials will also appear on the official show website and on every computer screen in the Media Center.

To learn more. contact VPO - Chris Kenrick at 973-233-5362, chris@vpoinc.com or BusinessWire - Leon Harbar at 800-237-8212, tradeshow@businesswire.com.

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Online Media Center Banner Ad Call for more information!

The CTIA WIRELESS 2008 Online Media Center sponsorship will provide your company media exposure on the web.

Benefits Include:

• A hyperlinked banner on the media site posted on every computer screen in the Media Center.
• Promotion in the official ‘Exhibitor News’ bulletins distributed via email.

To learn more, please contact Chris Kenrick at 973-233-5362, chris@virtualpressoffice.com.

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Onsite Media Broadcast Center (NEW) Call for more information!

Are you interested in positioning yourself right in front of the media? This opportunity allows you to sponsor the space broadcasters like CNN, CNBC and MSNBC use to inform attendees about breaking news at CTIA WIRELESS 2008.

Benefits Include:

• A 5’x10’ banner on the platform used as the broadcast center (banner provided by sponsor, CTIA to cover rigging costs).
• Logo recognition on the Z-card Pocket Floor Plan (pending sale of the Z-card sponsorship).
• Logo recognition on the “General Information” page of the Official Show Program and Directory.
• Dedicated interview room in the CTIA Media Center.
• Complimentary ad in the Official Show Program and Directory.
• All of the benefits of a Tier 1 sponsorship.

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Onsite Media Center Tier 1 $25,500 or Tier 2 $17,500

The Onsite Media Center serves as the official office for more than 1,000 members of the press and media, and the analysts covering CTIA WIRELESS 2008. Contact your Account Executive today for more information.

Benefits Include:

• A 5’ x 10’ banner location inside the CTIA Media Center (banner provided by sponsor, CTIA to cover rigging costs).
• Literature bin located the entrance of the CTIA Media Center.
• Logo recognition on the Z-card Pocket Floor plan (pending sale of the Z-card sponsorship).
• Logo recognition on the “General Information” page of the Official Show Program and Directory.
• Dedicated interview room in the CTIA Media Center (Tier 1 ONLY).
• Opportunity to enhance food and beverage served to members of the media.
• Logo recognition on the “Media Center Services” page of the CTIA WIRELESS 2008 website.
• All of the benefits of a Tier 1 sponsorship.

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Outdoor Exhibit Space Call for more information!

Position your traveling mobile exhibit or other outdoor items in an area visible to attendees, fellow exhibitors and the rest of Las Vegas by reserving space in the parking lots along Paradise Road. These areas can be seen from the shuttle buses, taxis, and monorail, and by pedestrians. Space is limited so contact your Account Executive today!

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Outside and Non-Convention Center Advertising Opportunities

Is your company ready to expand your marketing campaign beyond the convention center and throughout Las Vegas?  If so, feel free to touch base with Andrea Newman of Clear Channel Taxi Media by phone at 510-446-7255 or via email at andreanewman@clearchannel.com.  Clear Channel’s solutions range from Taxi Cab campaigns to Billboards and Mobile Billboards.  Contact Andrea today to expand your brand!

To view some of the offerings provided by Clear Channel, click here.

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Registration Sponsorship $20,000

Place your personnel in the Official Registration Area, a main thoroughfare for all attendees, and ensure attendees know you are at the show before they step foot on the show floor. This opportunity is limited to the first five sponsors.

Benefits Include:

• Opportunity to have 2 company representatives inside the registration area handing out company literature.
• Opportunity to have 2 company representatives outside the Las Vegas Convention Center in a pre-determined area near the CTIA shuttle bus drop-off area.
• All of the benefits of a Tier 2 sponsorship.

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SmartBooth

SmartBooth is a suite of web-based prospecting and measurement tools that help connect you to the registered attendees.

Benefits Include:

• Automatic identification of registered attendees who are interested in products and services that your company offers.
• Ability for your Marketing and Sales teams to quantify and target registered attendees.
• Automatic invitation your best prospects to your booth and placement of your company on their Event Plans.
• Real-time updates on the number of qualified prospects registered, the number who are aware of your company’s products and services and how many plan to visit you on-site.
• The ability to begin communicating with real prospects 8 weeks before the show.

Request additional information and pricing today by sending an email to Erwin Stierle at smartbooth@bdmetrics.com.

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Speaker-Ready Room Sponsorship $15,000

Be front and center with the industry executives, technology experts and world leaders who have been selected to speak at CTIA WIRELESS 2008 as they prepare for their educational sessions in the Speaker Ready Room.

Benefits Include:

• Logo recognition at the entrance of the Speaker-Ready Room.
• Opportunity to supply a banner (up to 5’ x 10’) to be hung inside the Speaker-Ready Room.
• Opportunity to provide food and beverage inside of the Speaker Ready Room.
• Opportunity to distribute literature inside the Speaker-Ready Room.
• All of the benefits of a Tier 2 sponsorship.

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Special Interest Seminars and Co-located Conferences

CTIA has several Special Interest Seminars and Co-located Conferences at CTIA WIRELESS 2008, which offer additional sponsorship opportunities catering toward niche markets. Visit the Sessions & Seminars page for an up-to-date list of seminars and conferences and their sponsorship contacts.

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Video Marketing Solutions
 
Unleash the Power of Video!

Don't just tell the industry that you will be present at CTIA WIRELESS 2008, show them!

CTIA wants to assure that your company, new products and services receive maximum exposure and are seen in the very best light possible to our estimated 40,000 attendees this year in Las Vegas. This is why, for the second year, we are providing every exhibiting company the opportunity to present and promote themselves through high quality video programs.

According to studies conducted by Columbia University and several major research companies:

• Individuals will retain 150% more information if received through sight & sound (video), versus simply sight (text & pictures) or sound (audio files or salesmen) alone.
• 57% felt that online videos impacted their purchasing decisions.
• A B-to-B study found that 78% believe video makes online content more compelling.

Find out how to incorporate video into your pre-show and onsite marketing experience through solutions like CTIA Unplugged! or Corporate Videos.
 
Click here to find out more or contact National Access Group directly at rwinters@nationalaccessgroup.com.

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Wi-Fi Sponsorship Call for more information!

Sponsor the opportunity that allows attendees to connect wirelessly.

Benefits Include:

• Logo recognition on the Wi-Fi sign-on screen splash page.
• Opportunity to have Wi-Fi users redirected to your company’s website.
• Logo recognition on the Z-card Pocket Floor plan (pending sale of Z-card).
• Logo recognition on the “General Information” page of the Official Show Program and Directory.
• Promotion on the multiple 3’ x 8’ panels located throughout the convention center, alerting attendees about the complementary Wi-Fi available thanks to your company.
• All of the benefits of a Tier 2 sponsorship.

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WIRELESS Gala

Platinum - $30,000 | Gold - $20,000 | Silver - $15,000

SPAMALOT
GRAIL THEATER • WYNN LAS VEGAS • WEDNESDAY, APRIL 2, 2008

CTIA is excited to present a rare opportunity to sponsor one of the most sought-after events in Las Vegas. “Lovingly ripped off” from the film comedy “Monty Python and the Holy Grail,” Tony Award winner “SPAMALOT” is sure to entertain CTIA WIRELESS Gala goers with its lyrical wit. The show is performed at the Grail Theater in the Wynn Las Vegas. Sponsorship of the CTIA WIRELESS Gala will give you and your premier clients’ access to one of the funniest shows in Las Vegas. The evening will begin with an elegant reception and dinner at the Wynn Las Vegas, followed by a private showing of SPAMALOT. Seating is limited so ACT NOW!

Tables and individual tickets also available:

• Table of 10 = $2,500
• Individual ticket = $250

Please refer to Form G the online Exhibitor Forms Packet (EFP) or contact Bonnie Knight at 202-736-3664, bknight@ctia.org.

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"You Are Here" Boards $15,000 per side

Strategically placed throughout the convention center will be numerous full-size maps of the exhibit show floor and an exhibitor list.

Benefits Include:

• 2 logo/graphic panels (29-5/8” w x 75” h) per “You Are Here” board for sponsor’s branding or marketing message. (Sponsor is responsible for providing the graphic to be produced.)
• Exposure on no fewer than 8 “You Are Here” boards placed throughout the Las Vegas Convention Center.
• All of the benefits of a Tier 2 sponsorship.

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Z-Card® Official Pocket Floor Plan $65,000

The Z-card pocket floor plan is a quick reference utilized by nearly every conference attendee and helps these attendees navigate the show floor while at CTIA WIRELESS 2008.

Benefits Include:

• Exclusive sponsor branding on one side of the Z-card cover (artwork provided by sponsor).
• A blurb about your company in a call-out highlighting your booth on the floor plan.
• Two internal blocks made available for additional advertising of your company.
• Name and booth number in bold on the exhibitor list.
• Booth number in bold on the Z-card.
• All of the benefits of a Tier 2 sponsorship.

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